Designs – how it worksThe page was last modified:
If you want to protect your design so that nobody can copy it, you should apply for design protection.
If you want to protect your design in Sweden, apply for protection with the Swedish Intellectual Property office (PRV).
If your application is registered, you will receive a design protection that is valid for a maximum of 25 years. It is important to know that you have 12 months to register your design at PRV if it has been published before you apply for design protection. This is called the grace period.
Requirements on designs
Must be new
The design must be new.
The overall impression must be different from designs that are previously known.
You can find out if the product is unique on your own
You will need to investigate whether your design is different from previously known and registered designs or whether it is considered too simple.
PRV also has consulting services to help you find out if your design is new, if there are similar products and who your competitors are.
What does it cost?
Protection is not always necessary
There are some instances where protection is not necessarily the best solution. If you have created something that has a very short life span, you may not need to apply for design protection because the competitors will not have time to plagiarise your design during the short time the product is in demand.
Design protection and design patent
Two terms for the same thing. PRV, the Swedish Intellectual Property Office, usually uses the term design protection when describing and providing information. Legal texts use the term “design patent”. Whatever term is used, they now stand for the same thing, meaning the protection of the appearance of a product.
Examples of designs
When your design has been registred
Monitoring your design
When you have registered your design, it is your responsibility to monitor your right(s).
Unauthorized use - infringement
If someone uses your invention, design, trademark, or copyright without permission, the person is infringing. You must also make sure not to infringe on the rights of others.
Renewals and alterations
Remember to renew your design registration.
Design protection is valid for a maximum of 25 years. The registration is valid for one or more five-year periods, counted from the date that you filed your application. When you submit your application, you can state how many periods you would like your registration to be valid for. Alternatively, you can renew your design protection at the end of each five-year period.
Strategy for intangible assets
Strategy for intangible assets may sound complicated. But a good strategy shows the importance of the intangible assets for the company's business and how they are intended to be used and protected.
Valuation of intangible assets
Why should I value the intangible assets? Because they often account for a very large part of a company's value. Therefore, there may be many reasons to evaluate them.
Responsible: Swedish Agency for Economic and Regional Growth