Protect your intangible assets

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An intangible asset is an asset in your company that you can’t physically touch. The greatest value of a company is often found in the intangible assets. An intangible asset can, for example, be the name of your company, your graphic profile or your business model.

It is important that you take care of your intangible assets, and you may need to protect some of them. At the Swedish Patent and Registration Office (PRV), you can protect your invention, your trademark and your design. You protect intangible assets, such as business models, contracts and customer databases, by ensuring that no unauthorised personnel gets access to the information. You should have a strategy for how to manage all your intangible assets. Such a strategy is called an IP strategy, or intellectual property strategy.

Read more about intellectual property strategies on PRV’s website

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Advantages and disadvantages of protection

There are several advantages of protecting your company’s assets:

  • You get protection for your own investments.
  • You block competitors.
  • It is easier to attract financiers.
  • Patent rights can be sold or licensed.
  • The burden of proof in case of an infringement rests with the infringer.

But there are a few things you need to keep in mind:

  • The invention must be made public (patents).
  • Can you recover the costs that the protection entails?
  • Is the protection good enough?
  • Do you have the energy to defend your rights?

Contact PRV if you have an idea that is worth protecting.

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Responsible: Swedish Agency for Economic and Regional Growth

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